Blog
Numbers don’t talk. They scream.
"Why should you invest in your brand?" "How do you even know if it's working?" How many times have you seen an entrepreneur, a small business owner, a CEO, or a C-Level Executive shrug with a partial grimace and say those exact words? If you wear a marketing hat…too...
Stand Out or Stand Aside! Brand Distinction vs Differentiation
Frustrated by a Lack of Dream Clients? Here's the Secret Sauce! It can be frustrating when you're not attracting your dream clients in droves! Especially when you’re hearing complaints about the inevitable summer slowdown, this year’s uncertainty and insecurity driven...
Demystify Design and Blaze Your Way to Stunning Visuals
Once Upon a Design… Imagine walking into a room where every design element is perfectly placed – the colors, the layout, the fonts. It’s like stepping into a visual symphony. Now, imagine you’re the maestro behind it all. Sounds amazing, right?! Well, with a little...
Ignite Your Networking Game!
Marketing, for the most part, is the Long Game. It is the farming part of what we here at Blaze refer to as the marketing mix: hunting, fishing and farming. The Hunt Hunting is comprised of outreach and sales conversations. This is the reward for building...
How to Solicit and Respond to Testimonials (with examples)
Testimonials are powerful tools for businesses, acting as real-life endorsements that can significantly influence potential customers' decisions. They offer social proof, showcasing the positive experiences of existing clients or customers. However, soliciting...
Insights for Your Next Website
Are you gearing up for a new website? Exciting times lie ahead! At Blaze, we're passionate about helping your brand shine online, and a big piece of that success is the teamwork between you and your web design crew. To ensure your website is burning with success,...
13 Ways to Fire Up Your Marketing in 13 Days
Plan your marketing Build a marketing plan for the next quarter versus trying to plan out the whole year at once. 13 weeks gives you an optimal window as things change so quickly in today's marketplace. Three months gives you time to test, measure, and...
What Difference Does it Make? Distinctive Elements That Ignite Your Brand 🔥
Clearing the smoke - You know we're all about turning up the heat and setting your brand ablaze with success! BUT we also understand that navigating the world of business promotion can sometimes leave you wondering, "What difference does it make?". With Marketing,...
There’s more to farming than just planting seeds…
Business is like farming and the time is right for planting seeds. Now is the time to tend to your business like a farmer tends his crops! You know a successful business isn't built upon planting seeds just once. It's a process that is revised and repeated over and...
The Blaze Free Photo & Image Directory
From Instagram to In-Person Appearances, your imagery says a lot about the work you do and whom you do it for. Your brand depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. Your...
#12 – Our First Brand Badass
Ryan is a Business Solutions Manager and Team Lead for Ledgent Technology. He provides support to local Phoenix businesses and jobseekers, working to fulfill their employment needs and connect them with the best talent available. Half business support and half...
#11 – Imagery & Photography
Your image depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. From Instagram to In-Person Appearances, your imagery says a lot about the work you do and who you do it for. It...
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