by Jeffri-Lynn Campbell | Jul 16, 2025 | Blog, Creative Execution, Strategic Marketing
Don’t expect human innovation from artificial intelligence. AI Can’t Replace Creative Strategy We love a good tool, especially if it makes our jobs easier and more efficient. BUT let’s cut through the fluff and tell it like it is. Shocking coming from us, right?! AI...
by Jeffri-Lynn Campbell | May 8, 2025 | Blog, Brand Badassery
AI is everywhere, and yes, it’s changing how we create, communicate, and connect. BUT (Yes, it’s big — I like big buts), the important thing to remember is that AI is just a tool. AI isn’t here to replace creativity. It’s here to support it because the real firepower...
by Jeffri-Lynn Campbell | Oct 14, 2024 | Blog, Brand Badassery
How do you set your brand on fire? Well, first of all, you got to start where you are. At Blaze Experts, we know the secret sauce to create a brand that doesn’t just stand out but stands the test of time. How, you might ask? Let’s talk about your brand...
by Jeffri-Lynn Campbell | Sep 19, 2024 | Guest Appearance
Naturopathic Business Resources https://beacons.ai/naturopathicbusiness Jeffri-Lynn Campbell found her passion with her first byline at the age of 15. From strategy to tactics, Jeffri-Lynn loves all things dealing with brands, marketing strategy, graphics, aesthetic...
by Jeffri-Lynn Campbell | Aug 29, 2024 | 360º Brand Engagement, Blog, Brand Badassery
“Why should you invest in your brand?” “How do you even know if it’s working?” How many times have you seen an entrepreneur, a small business owner, a CEO, or a C-Level Executive shrug with a partial grimace and say those exact words? If...