Rebrand
Kenny Weiss
Author Kenny Weiss is an advocate for truth and healing through Emotional Authenticity.
He helps people heal from their trauma, codependency, abuse, and the pain of their past so they can once again learn to love themselves. And though he had built quite a following on social media, his engagement was declining and he was watching his growth stagnate. Because he was on a mission to help people master their emotions, he wanted to ensure he could help as many as possible so he came to Blaze to examine his brand and collaborate with him to revamp his brand messaging.
Kenny’s brand refresh and new strategy revitalized his own passion for his purpose. It propelled traffic to his website, increased conversion into his online course, grew his email list and his following on social media, helped fuel a surge in the sales of his first book, and inspired him to write his second book!
Details
2022-Present
Rebrand
Design
Brand + Marketing Strategy
Website
Deliverables
Brand Architecture
Brand Voice
Visual Identity
Logo Design
Digital Design
Print Design
Marketing Strategy + Tactical Execution
Email Nurture Campaigns
Swag
Website Design + Development