From Instagram to In-Person Appearances, your imagery says a lot about the work you do and whom you do it for. Your brand depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. Your...
Bud
#12 – Our First Brand Badass
Ryan is a Business Solutions Manager and Team Lead for Ledgent Technology. He provides support to local Phoenix businesses and jobseekers, working to fulfill their employment needs and connect them with the best talent available. Half business support and half...
#11 – Imagery & Photography
Your image depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. From Instagram to In-Person Appearances, your imagery says a lot about the work you do and who you do it for. It...
#10 – 360º Brand Engagement
360º brand goes beyond your external image and reputation. It looks at the internal impact of the brand, too. From greeting to goodbye, your customer's journey is determined by infusion of your brand throughout every interaction. External Impact Formula: How every...
#9 – Design Identity: Choices: Colors & Fonts
Usage of color and fonts can communicate your brand without words. Be thoughtful and intentional with their use rather than just "picking your favorites. "Top Color Usage in Marketing and Brand Identity: Blue means Business: Trustworthy, Dependable, Responsible,...
#8 – Logo Logic
Your freakin' logo is probably the most visible and recognizable symbol of your brand, so we spent some serious time dreaming up the design for ours. Whether you are thinking about a DIY logo or you plan to direct a professional to design one with you (or for you),...
#7 – Paint the Picture. Then Tell the Story.
Even your words should paint a picture in your dream customer's mind's eye. What story is your brand telling? Topics Discussed in this Episode: The Picture:A cohesive look that appeals to your dream client and evokes the emotion you want your customer to experience....
#6 – When is it Time for a Brand Refresh?
Brand can be like last year's outfit. Try it on and see if it fits. Some styles are timeless while others are trendy. When looking at your brand inside and out—from its design identity to its message—has it evolved with you? Here's a look at the elements and how they...
#5 – Are You a Machine?
When you first embark on building your business, you don't stop until you drop. Driven by passion, you resemble the energizer bunny…going and going and going. Is burnout knocking on your door? Do you know when to say when? How can you recharge and rediscover that...
#4 – Small Business Brand Success
Your heart and your head determine your business (and brand) direction. If you force yourself to take action and do the work, behaviors will change and you will begin to see the results. "If your internal treatment of your ideal customer…is just as consistent and...
#1 – Why Blaze?
Blaze Experts, Bud and Jeffri-Lynn, put themselves through the same process they follow with all of their branding clients to achieve brand clarity and define their mission, vision, values, personality, style and messaging. Why Blaze? Find out in this episode. Topics...
Why Blaze?
Not surprisingly, as two partners (a visionary and an integrator, each with balanced right- and left-brains), we had many, multi-faceted reasons. Since we took the time to guide ourselves through our own branding method, we (eventually!) gained clarity and had a firm...
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Address
9830 S 51st Street, Suite B-101
Phoenix, AZ 85044
Phone
480-808-0330
Venice, FL
Address
871 Venetia Bay Blvd., Suite 204
Venice, FL 34285
Phone
941-646-8031
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