by Jeffri-Lynn Campbell | Jan 2, 2019 | Blog, Brand Badassery, Jeffri-Lynn
A-B-C-D-E-F-G…H-I-J-K-LMNOP…Q-R-S, T-U-V, W-X, Y and Z Blaze has our own ABC’s, Just for Branding, you will see… A is for Awareness to get yourself known. This is not something you do on your own. It’s also for Attraction, and Awaken, and...
by Jeffri-Lynn Campbell | Sep 25, 2018 | Blog, Brand Badassery, Jeffri-Lynn, Spark
Your brand may well be your most valuable asset. It deserves your attention, consideration, and protection. Think of how you started your business: The passion. The drive. The sleepless nights. The excitement. The questions. The tireless pursuit. As a small business...
by Jeffri-Lynn Campbell | Jul 31, 2018 | Blog, Efficiency & Effectiveness, Jeffri-Lynn, Spark, Strategic Marketing
How many times have you seen an entrepreneur, a small business owner, a CEO, or a C-Level Executive shrug with a partial grimace and say those exact words? If you wear a marketing hat…too many, I’ll bet! “Brand isn’t even measurable,” they say....
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