by Blaze Experts | Jul 30, 2024 | Brand Badassery
Frustrated by a Lack of Dream Clients? Here’s the Secret Sauce! It can be frustrating when you’re not attracting your dream clients in droves! Especially when you’re hearing complaints about the inevitable summer slowdown, this year’s uncertainty and...
by Jeffri-Lynn Campbell | Jan 8, 2019 | Blog, Brand Badassery, Jeffri-Lynn, Strategic Marketing
We’ve heard them called avatars. We read about personas. We talk ad nauseum about audiences, ideal clients, and targets. We know we need to get specific, narrow and deep (even though it’s frightening) and yet, when it comes to B2B marketing, too many of us...
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