by Jeffri-Lynn Campbell | Mar 19, 2020 | Blog, Spark, Strategic Marketing
Business is like farming and the time is right for planting seeds. Now is the time to tend to your business like a farmer tends his crops! You know a successful business isn’t built upon planting seeds just once. It’s a process that is revised and repeated...
by Jeffri-Lynn Campbell | Jan 22, 2019 | Brand Badasses Podcast, Bud, Jeffri-Lynn
Ryan is a Business Solutions Manager and Team Lead for Ledgent Technology. He provides support to local Phoenix businesses and jobseekers, working to fulfill their employment needs and connect them with the best talent available. Half business support and half...
by Jeffri-Lynn Campbell | Jan 8, 2019 | Brand Badasses Podcast, Bud, Jeffri-Lynn
Your image depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. From Instagram to In-Person Appearances, your imagery says a lot about the work you do and who you do it for. It...
by Jeffri-Lynn Campbell | Jan 8, 2019 | Blog, Brand Badassery, Jeffri-Lynn, Strategic Marketing
We’ve heard them called avatars. We read about personas. We talk ad nauseum about audiences, ideal clients, and targets. We know we need to get specific, narrow and deep (even though it’s frightening) and yet, when it comes to B2B marketing, too many of us...
by Jeffri-Lynn Campbell | Jan 2, 2019 | Blog, Brand Badassery, Jeffri-Lynn
A-B-C-D-E-F-G…H-I-J-K-LMNOP…Q-R-S, T-U-V, W-X, Y and Z Blaze has our own ABC’s, Just for Branding, you will see… A is for Awareness to get yourself known. This is not something you do on your own. It’s also for Attraction, and Awaken, and...