by Jeffri-Lynn Campbell | Oct 1, 2023 | Blog, Jeffri-Lynn, Strategic Marketing
Plan your marketing Build a marketing plan for the next quarter versus trying to plan out the whole year at once. 13 weeks gives you an optimal window as things change so quickly in today’s marketplace. Three months gives you time to test, measure, and...
by Jeffri-Lynn Campbell | Nov 19, 2018 | Blog, Brand Badassery, Jeffri-Lynn, Spark, Strategic Marketing
Remember the caterpillar from Alice in Wonderland? (That’s me playing him in my high school play.) The caterpillar was always asking, “Who are YOU?” And even when the question was answered, he would ask the same question over and over again to get...
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